The term “multimedia” means exactly what the word implies… using multiple media forms to communicate a message. The term media is plural, whereas the singular term for this word is “medium.” A multimedia company is a company that provides services to produce an appealing message using the medium of the client's choice.
Books, newspapers, email, text, video, audio, websites, posters, postcards and photography are all forms of media. The medium used should be both purposeful and beneficial.
When customers contact a Media Company looking for multimedia services, they generally are looking for some kind of publication or production that will be somehow communicated over the web or distributed electronically. Apps development have become a common digital medium that businesses all over the world have embraced. While many multimedia companies do not typically offer the production of print publications, this is an option offered by some companies. The average multimedia company focuses on digital productions.
More detailed information is included in the Let's Talk Productions Blog article What Is A Multimedia Company.